February Meeting - Jackson

With Marvin O. Smith

Learn:

• What social media marketing really is and why it is important
• Various social media networks and tools: how they interact, ways to leverage their strengths, and how to evaluate them for best use for your business
• How to use social media and email to gain visibility, develop relationships, drive sales and engagement
• How to incorporate social media and email marketing into your business life without losing productivity
• Run promotions and offers onyour Facebook business page that turn fans into clients
• What email marketing "is" and "is not"
• The "do's" and "don'ts"of email marketing
• Best email practices to help you create successful email campaigns and drive up your referrals
• How to get your emails opened

Marvin O. Smith is President of Spectrum Marketing Group, a marketing and public relations consulting firm based in Monroe, LA.  Smith currently serves as Regional Marketing Consultant for Constant Contact.